Max Tsvetkov

LinkedIn

LinkedIn

LinkedIn

Max Tsvetkov

LinkedIn

LinkedIn

LinkedIn

Max Tsvetkov

LI

LI

LI

Cheer-off, I'm Max

Energetic Product Design Lead with 10 years' experience working for Tier 1 companies. I designed products, processes, brands, teams, and everything in between for over 300 million happy people worldwide — including more than 70 million paying users. I currently deliver the future with Venture One.

Energetic Product Design Lead with 10 years' experience working for Tier 1 companies. I designed products, processes, brands, teams, and everything in between for over 300 million happy people worldwide — including more than 70 million paying users. Currently deliver future with AI71.

Mover and Shaker in Leadership

Expert of Design Systems in Code

With a strong focus and experience in FinTech, Defence & AI, Agent2Agent (A2A), I deliver the best UX on the market, either by myself or by leading design teams to achieve the best AI-first result.

With a strong focus and experience in FinTech, Defence & AI, Agent2Agent (A2A), I deliver the best UX on the market, either by myself or by leading design teams to achieve the best AI-first result.

With a strong focus and experience in FinTech, Defence & AI, Agent2Agent (A2A), I deliver the best UX on the market, either by myself or by leading design teams to achieve the best AI-first result.

Cases

Cases

Web / Mobile

FinTech

FinTech

I have delivered amazing designs for over 100 fintech products. Beyond the pixels: both with and without metrics.

I have delivered amazing designs for over 100 fintech products. Beyond the pixels: both with and without metrics.

FinOn

FinTech

PSP, PGaaS and many other advanced financial products for International players.

$2,400,000 Purchase turnover

Sberbank

FinTech

A mobile app that enables anyone to become an individual entrepreneur without having to visit an office.

2.1M monthly unique clients

Retention Back

Cyber Security

A unique Irish service to help companies reclaim their taxes.

NPS 57%

Pan-European Wallet

FinTech

A B2B wallet that's available throughout Europe, enabling employees to buy snacks from vending machines.

TTM / 3

FinOn

PSP, PGaaS and many other advanced financial products for International players.

Sberbank

A mobile app that enables anyone to become an individual entrepreneur without having to visit an office.

Retention Back

A unique Irish service to help companies reclaim their taxes.

Pan-European Wallet

A B2B wallet that's available throughout Europe, enabling employees to buy snacks from vending machines.

Big Tech Product Design

AI / ML

AI / ML

I have worked with some of the top companies in the US. I defined a new generation of AI agent user experiences to help businesses make better decisions.

I have worked with some of the top companies in the US. I defined a new generation of AI agent user experiences to help businesses make better decisions.

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Saudi Aramco

National-level responsibility

Biepo Apps

NDA: designing internal procurement, information security and HR systems for the world’s most profitable company. It gave me 3 promotions in my position and a lot of fun.

VentureOne

AI/ML

Start-ups that prioritise AI across nature technology, security and agent orchestration.

9 new ventures

Synopsys

AI/ML

A unique tool to help engineers calculate and create new microelectronic materials.

A new business vertical emerged

VentureOne

Start-ups that prioritise AI across nature technology, security and agent orchestration.

Synopsys

A unique tool to help engineers calculate and create new microelectronic materials.

Web / Mobile

Enterprise

Bringing fresh design and profitability to products with huge legacy, improving UX through bureaucracy and countless meetings, and prioritising the company’s core interests over internal politics.

Bringing fresh design and profitability to products with huge legacy, improving UX through bureaucracy and countless meetings, and prioritising the company’s core interests over internal politics.

Threat detection

From 72% to 96%

RoSI

From 72% to 96%

NEPD

+ $2,100,000

MTTD

from 3 days to 2h

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Kaspersky

Best Cyber Security App

Biepo Apps

Security

Delivered top-notch designs for various IS systems, including Kaspersky Anti-Virus, Mobile apps, complex DLP, SIEM, NGFW, EDR/XDR, and unique “offensive for defense” AI-powered security testing tools.

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VipNet Connect

Cyber Security

Messenger is an encrypted enterprise solution that saves more than 1,000 SMB clients a total of €800,000 annually.

2× sales

luxury hotel

VipNet Client

Cyber Security

A corporate VPN client offering quantum-resistant data encryption and secure connectivity.

+53 SMB Clients

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VipNet Connect

Messenger is an encrypted enterprise solution that saves more than 1,000 SMB clients a total of €800,000 annually.

luxury hotel

VipNet Client

A corporate VPN client offering quantum-resistant data encryption and secure connectivity.

Web / Mobile

Social

Social

G/B2C projects that aim to improve the quality of life for the general public.

G/B2C projects that aim to improve the quality of life for the general public.

SKYGURU

Social

Mobile app solves aerophobia by utilising all the sensors on the mobile phone and taking into account the huge psychological aspect.

It is ranked at the top of the App Store in the Travel category.

TrackClimb

Social

My start-up. An international tracker for climbers. It involved a lot of research, fun and many mistakes. I also got the Business Accelerator Fast Track.

NPS 48%

OUR CITY

Social

Allow citizens to officially report any issues with city infrastructure.

A 75% faster response to complaints

SAMARA

Social

A set of GEO services to enhance UX in the B2B and B2C sectors.

Revenue +542%

SKYGURU

Mobile app solves aerophobia by utilising all the sensors on the mobile phone and taking into account the huge psychological aspect.

TrackClimb

My start-up. An international tracker for climbers. It involved a lot of research, fun and many mistakes. I also got the Business Accelerator Fast Track.

OUR CITY

Allow citizens to officially report any issues with city infrastructure.

Value ⋮ Business ⋮ Discipline

Pet projects

I am in the top 1% of the Figma Design. I have developed many plugins, some of which have become extremely popular and are now considered industrial standards, used even in MAANG. I have also created numerous libraries, articles and courses to contribute to the community.

I am in the top 1% of the Figma Design. I have developed many plugins, some of which have become extremely popular and are now considered industrial standards, used even in MAANG. I have also created numerous libraries, articles and courses to contribute to the community.

MeshFlow Gradients

♥ 200+ ⋮ ⤓ 40k+ ⋮ The most popular tool in the design industry for generating mesh gradients.

Sharp Textures Wizard Generator

♥ 70+ ⋮ ⤓ 35k+

Font Variables Maker

♥ 20+ ⋮ ⤓ 1k+ ⋮ Figma plugin for generating variables based on the use of typography

Widget 3D Text

♥ 80+ ⋮ ⤓ 16k+ ⋮ Creates 3D text directly in Figma with full, real-time control.

Generator of abstract B2B icons

♥ 110+ ⋮ ⤓ 22k+

Background generator

♥ 160+ ⋮ ⤓ 40k+

Zalgo patterns

♥ 130+ ⋮ ⤓ 25k+

Spatial Cube Art Generator

♥ 40+ ⋮ ⤓ 4k+

Basic Algorithms of Recommender Systems in Python

UDEMY Course

One of the most popular CJM templates

♥ 70+ ⋮ ⤓ 2k+ ⋮ The most popular tool in the design industry for generating mesh gradients.

Data generator for DataViz

♥ 10 ⋮ ⤓ 1700+ ⋮ This Figma plugin generates colour variables for data visualisation, addresses and network information.

Elegant Squares Background Generator

♥ 18 ⋮ ⤓ 5k+ ⋮ Generate textures consisting of colourful vertical and horizontal lines.

Design System Toolkit

A set of separate functions to support DesignOps with complex design system-related tasks.

Design Progress Report

A Jira-like widget has been integrated into the Figma API to generate reports for your design leaders based on mockups

Gumroad Rays: High-Resolution PNG Assets

⤓ 704+

Toxic and Abusive Text Detector

The ML model lets anyone check whether a text can be considered abusive or impolite.

Soft Skills for Designers in IT

UDEMY

Check the client's email legitimacy

Figma Plugin

Pattern-line generator

♥ 60+ ⋮ ⤓ 16k+ ⋮

Image Editor

Figma-native image editor with filters.

UMUX CSAT calculator

The most popular tool in the design industry for generating mesh gradients.

See More

500k

downloads of photos taken during my “savage” travels to 20+ countries

downloads of photos taken during my “savage” travels to 20+ countries

See More

How I Got Here

FinOn

/

2025

Global Lead of Experience & Product Design

  • Drive meaningful change in the payment industry by delivering award-winning payment solutions and achieving high monetisation.

VentureOne

/

2024

High Risk Product Design Director

  • I facilitated over 50 strategy workshops to refine mission statements, visions, and requirements.

Grafton Digital

/

2020

Rockstar Redesigner

NDA

/

2020

Lead Product Designer

Across The Moment

/

2018

Indie Game Developer, Team of 2 (Founding team)

  • I love to codeС++ and try out different game engines, and I have a special fondness for UE5. Game “Across the Moment”: Let’splay.

  • GitHub

    Let's play

    Case Study

    SteamDB

GeekBrains

/

2018

Mentor, Teacher

Kaspersky

/

2018

Lead Product Designer

InfoTecS Trust

/

2015

Senior Product Designer

Altarix – Mos.ru

/

2013

Product Designer

Bradbury Lab

/

2012

Product Designer

  • I designed both the industrial design and the interface for a set-top box. UI, remote control, STB. One of the best set-top boxes in Eastern Europe. MAU >980k

  • Set Top Box

MegaFon

/

2009

Marketing Designer

  • DT Publish: I produced millions of printed materials. With complex Pantones and precise pre-press work.

  • Print Materials

Unicom Expo

/

2007

3D Exhibition Designer

  • Designed a few dozen interiors, exteriors and exhibition stands. And some 3D side projects.

Bazelevs Production

/

2007

Specialist in 3D and storyboarding

  • Designed a few dozen interiors, exteriors and exhibition stands. And some 3D side projects.

  • 3D

    2D

    Storyboarding

M.video

/

2006

Flash Games Developer

  • I have developed more than 40 promotional online flash games. Within 12 months, increased MAU of new users from 23% to 46%.

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